Yearly Archives - 2019

Effective Tactics to Generate Leads

Earning attention of your audiences is no longer a cakewalk. With the constant change in consumer habits and expectations, businesses require to pull up their socks and come up with some serious change in their working patterns/methods that they used just five years ago. Such as applying new and effective methods to generate leads. It’s not just about identifying different ways to market but also to understand the significance of selling to match the way people who actually love to shop [...]


How to Rank for ‘Near Me’ Searches

The last few years have witnessed a significant increase in searches with additional keywords ‘near me’. The fact that ‘near me’ searches have doubled since 2015 is a clear indication that customers now prefer to look for products and services in their vicinity. Google trends show a similar growth for the search term ‘near me’. It is almost natural for customers to search for things like ‘marketing firms near me’ or ‘digital marketing agencies near me’ to find services that are convenient to them. To benefit the most from [...]


The best digital marketing

Monetate’s Ecommerce Quarterly Report has revealed that conversion, add-to-cart, and cart abandonment rates improve exponentially over a series of personalized page views – with three pages of personalized content being the tipping point for driving action. The report is based on the analysis of more than one million sessions from across Monetate’s global retail customers. Key findings from the study include the fact that when customers were exposed to three pages with personalized elements, conversion rates doubled, going from 1.7% to 3.4% [...]